Imagine waking up every day as your own boss. Creating art for clients you love and capturing memories that will be cherished for generations. It may not be an easy road, but I'll be damned if it isn't the best job out there.TAKE THE LEAP
You have done the work. You have honed your craft, built a small client base, and tasted what it is like to run your own business, but you want more. You want your business to be your LIFE. You want to wake up and be your own boss every day. You want to shoot the weddings you crave with clients you adore - creating art and building your dream business. You want to take the leap from part time to full time.
You know that leaving your full time job isn't easy- that steady paycheck, health benefits, PTO, and other aspects of being employed have you afraid to leave. There are very little resources out there for photographers transitioning to being fully self employed, and entering the unknown into uncharted territory by yourself can feel completely overwhelming
You want to take the plunge but wish that there was a user manual, community, support system, or someone to walk you through the transition from part time to full time. It's a huge change and it would be so much easier if there was an easier way to take the leap - with support, guidance, and community of like minded individuals who get what its like to take the leap to full time entrepreneur
I'm an award winning and internationally published wedding photographer. The difference between me and a lot of other photographers? I have had zero training or education in photography - in fact, I never even held a 'real' camera until one year before I started my business.
Yet somehow, in my second year in business I went from taking in $20,000 in income to making $120,000 (and it kept growing each year after- I'm now in my 8th year).
The transition from my full time job as a teacher with benefits, a 401k, and a steady paycheck was scary, uncertain, and most people told me not to do it. (But I mean...Can you blame them? I was self taught, new to the photography world, and had zero budget for advertising.)
While I am so glad I pushed through all of the trial and error, difficulties, and uncertainty I know how much easier the journey could be made for other photographers with the right support and guidance.
Let me help you build your dream business and transition into a life you LOVE where you wake up to working your dream job every day.
Say YES to being equipped with a tool kit for success - from courses to editing presets to client resources- and say YES to being paired with regular support from someone who has done it before- and say YES to a community of photographers in the same boat to help one another through the transition.
Take the leap.
SIGN ME UP!
My signature course which goes through each step I did to build my photography business to a six figure business in just two years. Everything from business startup to free and low cost marketing to pricing yourself to how to create content which brings in your target client
My step by step course to train you exactly how I blog and pin my weddings to get the most efficient and low cost marketing mileage out of work you have already created. Easy no fluff training on how to use the software I use, how to tag properly to drive in real target clients, and much more.
Receive coaching from Ginny Silver in two ways to help you take the leap from part time to full time
Weekly check-ins through a small group private forum to help navigate the course content, answer questions, and help you achieve your goals.
Once a month individual chat to help you with your more personal questions, goals, and plan.
Because self employment can be lonely, you will be given access to an online community of part time to full time photographers in your enrollment group. You will be completing the courses together, undergoing the journey of part time to full time together, and will be another amazing resource for one another. Enrollment in this program is done in small groups for this specific purpose- to foster a community of judgement free like minded individuals who are all in the same boat.
You caught this program at JUST the right time. For a limited time I am including three MAJOR bonuses to my members.
My golden hour editing secret weapon! Just a few simple clicks to polishing those golden hour photos in my signature bright and airy while still retaining detail look.
Simple, to the point, professional yet firm and informative responses to all those tricky questions which always seem to land in your inbox but you never knew how to answer
My most used editing presets designed to create a looks like film feel to your images. No crazy colors or filters- just select the lighting condition and subject type to get a consistent look in your editing
You have the talent, the dedication, and the heart. You just need to drop the day job, take the plunge, and go for it.
Take the leap from part time photographer to full time wedding photographer and build your dream business NOW. We are in this together.
Module 1: Equipment + Business Startup
What you need before taking on clients
How to gain experience
Legal business setup
Whats in my camera bag
Sample photos with favorite lenses
Insurance + maintenance
Module 2: Attracting Your Target Client
What is a target client
Why do you need to define a target client
How to reach your target client
Attract + repel
Curating what you show
Using styled shoots to draw in your target client
How pricing effects your target client
How your website effects your target client
Using Social media to reach your target client
Using blogging to reach your target client
Using publications to reach your target client
Creating the content target clients want to see
How to plan a styled shoot
Module 3: Inquiry, Consultation, and Booking
Receiving and inquiry
Streamlining the process
When to say no
Dealing with difficult questions
Steps to holding a consultation
Content of a consultation
Conveying your brand through the consultation
Why you need a contract,where to get one, how to get it signed, what to do after booking
Module 4: Wedding Day Preparation
Keeping in contact with clients
Advocating for what you need to deliver successful results
How timeline and lighting effects results
Reaching out to other vendors
Wedding day reminders for the couple
Non-camera related items I bring to a wedding
Preparing your second shooter
Scouting the location
Module 5: Post Production
Post production workflow without a staff
My current post production workflow with a staff
What to do when a memory card fails
Important things to keep in mind with editing
Time savers with editing
Keeping your clients informed
Delivery of images
How to get free marketing mileage out of a completed wedding
Module 6: Marketing
Free marketing though social media
Free marketing through your clients
Free marketing through wedding vendors
Styled Shoots as marketing
Free marketing through publications
Creating and operating a referral circle
Module 7: Business Tools
My favorite free business tools
My favorite paid business tools that are worth the investment
Module 8: The Hard Stuff No One Talks About
Tax forms for your second shooters
Making a Living
Expenses involved in shooting a wedding
A REAL peek into my profit/loss reports
Standing up for yourself
What to do if someone steals your work
What I wish I had known sooner
This E-Course also includes client-ready PDF's, business checklists, resources, and other documents to help make your life easier:
'Wedding Day Timeline Planning' Client Guide
'Where to Print Your Photos' Client Guide
'How to Care for Your USB' Client Guide
'Final Wedding Day Reminders' Client Guide
'Second Shooter Handbook' Second Shooter Guide
Business checklists, resources, and other documents:
Business Start-Up Checklist
Business Start-Up Links + Resources
What's in My Wedding Day Gear Bag
Pricing Yourself Worksheet
Wedding Client Questionnaire
Final Wedding Day Questionnaire
Post Production Checklist
Getting Published Checklist
Where to Submit Work for Publication
Favorite Business Resources Links
A comprehensive guide to blog and manage pinterest efficiently
Software used, settings, and basic setup for Blogging and Pinterest
Write keyword rich content
Create blog layout
Optimize your blog layouts to be pinnable and higher performing in pinterest
Optimize your pinterest account
Convert to pinterest for business
Claim your website on pinterest
Get more exposure and monthly viewers on pinterest
Automate your pinterest content
How/where to find group boards for increased exposure
and much more!
Take the overwhelm out of the part time to full time leap - if you want to get to full timer within the next year or are amidst the transition now, do yourself a favor and enroll now to receive coaching, coursework, and community.